It’s the busiest time of year. Somewhere in between scoring online deals and 2013 planning, the AdWords account is screaming for attention. Hey, bids don’t manage themselves. Or do they? Check out ...

A new year is a perfect time to break bad habits with your PPC account. Sure, there are plenty of shortcuts that can make things easier. Ultimately, though, we want to have a healthy PPC account: ...

Google AdWords marketing is complicated, difficult and completely impossible to manage independently unless you have lots of experience in running online advertising campaigns, right? No! Get these ...

Technology and automation play a huge role in search marketing. The number of networks that require management is constantly expanding, the functionality of the platforms is becoming ever more complex ...

2017 is the year Google became convinced its PPC machines are better than you. If you work in PPC and have been keeping up with AdWords changes over the last year or so, you've likely noticed a ...