The song "What About Now" that became a No. 1 hit for the band Lonestar in 1999 started out as a few lines written with a car commercial in mind. When writers Anthony Smith, Aaron Barker and the late ...
This is Celia Hirschman for On The Beat. Back in the 60's and 70's, if a band sold their hit single to an ad agency, for the purpose of selling a car on TV, we'd laugh and say their careers were over.
Cars and rock music go together like premium gas and your wallet crying. For decades, musicians have been name-dropping specific makes and models in their songs, turning ordinary vehicles into ...
There was a time when businesses would hire artists to write and record jingles for their ad spots. Now, though, it seems that the age of the jingle has passed. In recent years, commercials have ...
Advertisers love using old-school famous rock songs in their commercials. It makes sense why: They’re easily recognizable and utterly jam-worthy. If anything, they’ll at least get the viewer’s ...
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