There could not have been a better day to launch a children’s television channel than April Fools’ Day. At the start of the millennium—April 1st, 2000—Boomerang was brought to life as its own entity ...

Turner Broadcasting announced yesterday that they will rebrand its Cartoon Network spin-off channel Boomerang in 2015, changing it from a channel of classic cartoons and Cartoon Network re-runs to a ...

Time Warner network subsidiaries Turner Broadcasting and Warner Bros. are relaunching the archival animation channel Boomerang with original content — and commercials. The new shows, which are among ...

Look out, Fox — there’s another player gunning for the “animation domination” position: Turner Broadcasting is rebranding Boomerang as an all-animated kids network chock full of classic and ...

Cartoon Network just launched a subscription-based streaming service, the cable channel’s first. Don’t expect to find Steven Universe or Adventure Time on the mobile and desktop platform, though; the ...

Vishnu Athreya has been named VP Program scheduling for Cartoon Network and Boomerang. Athreya will oversee day-to-day scheduling and strategic positioning of programming for Cartoon Network, ...