Often, the highest valued of the bunch wear rare or popular factory paint colors. Before the ever-popular Paint-to-Sample program came to be—whereby Porsche will paint your new car any color you like ...

No automotive brand has a culture of color quite like Porsche. For decades the German sports car manufacturer has produced cars in weird, wild and wonderful hues, but things ramped up in the 1980s ...

Porsche’s bespoke offerings are already among the most comprehensive in the industry, but that hasn’t stopped them from pushing further into the realm of the extraordinary. If you thought a custom ...

Porsche on Monday announced a new Paint to Sample program, allowing customers to customize their vehicle's color with classic paint options or a bespoke hue. Paint to Sample replaces the previous ...

Steven Ewing spent his childhood reading car magazines, making his career as an automotive journalist an absolute dream job. After getting his foot in the door at Automobile while he was still a ...

There is something truly special about every car Porsche makes, so there is generally little need for the carmaker to go out of its way to release more individualized versions of its production ...

Porsche has organized a tournament, though it’s not about track laps or racing, but finding out which among a list of 64 historic and modern colors is best. Inspired by March Madness, Porsche has ...

As many of you probably do, I spend a lot of time on the online configurators for cars, especially from high-end companies like Lamborghini and Rolls-Royce that really let you go wild. One of the best ...