The best corporate videos convey a company’s values, brand identity, and key messages. Nothing is as stale as an out-of-date corporate video – just think pre-Internet 1980’s. A strong corporate video ...
The Leptos Group has debuted its new corporate video, portraying a journey of more than 65 years, defined by vision, consistency and continuous evolution. Since its establishment in 1960, the Group ...
When a company decides it needs a video, the first instinct is often to think about cameras, lighting, crew size, editing or B-roll. Those things matter, but great corporate videography starts earlier ...
Corporate videos have become a very popular marketing and training tool for companies worldwide, and starting a business that films and produces high-quality corporate training and promotional videos ...
It’s time to film a corporate training video, but are your employees ready for the spotlight? Working with your own team can create roadblocks that corporate actors are trained to avoid. Before you ...
As producer at a video agency , I love working with marketing professionals who know what they want. But I notice many lack confidence when delivering their vision in the form of a video brief. A ...
Most people don’t watch corporate training videos — or, in cases where the training’s mandatory, don’t give them their full attention. According to a recent poll from Kaltura, the video tech provider, ...
Corporate branding videos are a digital handshake of business, presenting values, services, or culture with panache on websites, LinkedIn, and YouTube. A clean and crisp 2-minute video builds trust ...
Are you sick of business videos that are so boring that they make you want to skip them? You're not the only one. People today want information that feels alive, current, and human, even in a ...
Corporate videos are a popular means of promotion for companies, and for reaching internal employees with important messages. What companies often miss is that many of the images, sounds or references ...