BAT Rothmans unveiled its heat-not-burn cigarette, glo HYPER Pro, on Tuesday. Devices like glo are known as heat-not-burn cigarettes because they heat tobacco leaves to a level at which nicotine can ...

BAT Rothmans is expanding consumer access to its glo Hyper heated tobacco devices with a new trial marketing campaign that lowers the entry barrier for first-time buyers. The company said Tuesday the ...

Global tobacco company BAT Rothmans introduced the glo Hyper X2, a new heat-not-burn (hnb) device, to compete against KT&G's lil and Philip Morris' IQOS products, the company said Tuesday. It has been ...

In April 2020 BAT launched it's latest tobacco heated product (THP), glo-Hyper. While 2020 was a challenge for many brands it became a watershed year in THP marketing for BAT with a drive towards ...

British American Tobacco’s South Korean branch announced Tuesday that the company will launch a new tobacco heating product, Glo Hyper X2, this month, in a bid to increase its share in the South ...

ROME, April 18 (Reuters) - British American Tobacco (BATS.L), opens new tab and Amazon (AMZN.O), opens new tab are under investigation in Italy over what regulators say is potentially misleading ...