For all the money spent on Super Bowl ads, the goal is actually pretty simple—capture the attention of a massive audience, ...

The polar bear may be seen as Coca-Cola's spirit animal, but Pepsi makes a play for the furry character in a new Super Bowl commercial. The ad, which is titled "The Choice" stars a polar bear – long ...

Pepsi has released its Super Bowl ad, "The Choice", featuring a polar bear who chooses Pepsi Zero Sugar over Coke Zero Sugar ...

Pepsi gives the Coke bear the Pepsi Challenge for Super Bowl.

Pepsi officially reignited one of the longest-running rivalries in the beverage industry, and is using the 2026 Super Bowl ...

With Super Bowl LX less than two weeks away, brands are already making headlines with early ad releases. This year, Pepsi has turned heads by leaning into humor and nostalgia, ta ...

With a polar bear choosing Pepsi in a blind taste test, Pepsi has pulled off a Super Bowl stunt that marketers will be ...

The filmmaker, who makes a cameo as the bear’s therapist, tells PEOPLE why he “jumped at the chance” to direct the playful ...

Pepsi hilariously had two polar bears caught on a kiss cam in their Super Bowl ad just like the coldplay incident from last ...