Companies have created mission statements for years to explain why they exist and why they do what they do. Google’s mission statement, for example, is "to organize the world’s information and make it ...

Do you recognize this mission statement? To organize the world’s information and make it universally accessible and useful. That’s Google‘s. What about this one? To accelerate the advent of ...

Many companies include mission, vision or value statements in their sexual harassment policies. While a sexual harassment policy can be written to reflect state and federal laws, descriptions of ...

I can probably count on one hand the number of great company mission statements I've seen in my over two decades in marketing. While most business owners have been told that they need to have a ...

If you're developing a business or organization, determining a direction and establishing goals is critical to your success. Creating a mission or vision statement that's specific to your venture ...

Having worked in strategy for over 10 years and studied and lectured in strategy, I truly believe the act of “strategy making” can influence positive directions for companies and people by asking them ...

Opinions expressed by Entrepreneur contributors are their own. A company’s mission statement can come in many forms. Do you promise to put your customers’ needs first or to develop quality products, ...

If you embrace your company’s mission statement, and it’s all soft, warm, and fuzzy, is that a good thing? This lunchtime series is dedicated to the proposition that nothing built by human beings is ...

A mission statement is an organisation's vision translated into written form. It makes concrete (for all to see and read) a leader's view of the direction and purpose of an organisation. For many ...

You likely have a company mission statement, a short declaration of your organization’s purpose. Tesla’s mission statement, for example, is “To accelerate the world’s transition to sustainable energy.

Opinions expressed by Entrepreneur contributors are their own. I can probably count on one hand the number of great company mission statements I’ve seen in my over two decades in marketing. While most ...