Despite Google’s recent decision to continue support for third-party cookies on Chrome, the ongoing degradation of legacy identifiers and data signals within the digital marketing ecosystem continues ...

Its technology stack combines proprietary SDK integrations, the Kidoz Privacy Shield, and the Kite IQ contextual AI engine to deliver compliant, high-impact campaigns aligned with COPPA, GDPR-K, Apple ...

AppLovin Corporation APP has emerged as a dominant force in the mobile advertising ecosystem, thanks to the strong performance of its AI engine, Axon 2. Launched in the second quarter of 2023, Axon 2 ...

Fueled by rapid growth, LoopMe’s acquisition reflects its bold ambition to integrate AI-driven brand advertising within the digital app and web ecosystem. Chartboost by LoopMe (Graphic: Business Wire) ...

Despite the turbulence that has marked mobile advertising’s brief history, one element has always remained constant: the need for a symbiosis among advertisers, publishers, and users. The mobile ...

SAN FRANCISCO, Oct. 13, 2025 /PRNewswire/ -- MediaGo, an intelligent advertising platform, today announced its official membership with IAB UK, the leading industry body for the UK's digital ...

A Google executive who fights ad spam detailed its industrywide response to a massive fraud scheme. A Google executive who fights ad spam detailed its industrywide response to a massive fraud scheme.

Measurement has always been the backbone of advertising, but the rules have changed. Signal loss, the expansion of new types of media channels, and stricter privacy regulations have rendered ...

Internet browsers have long been the gateway to the online world, shaping how we interact, communicate, and consume content. Today, as the Department of Justice considers measures that could ...