Amazon announced this week that its revamped AI assistant Alexa+ is getting a brand-new personality — and this one isn’t ...

The new Sassy style can curse and roast you, but the fun ends there.

Alexa+ is getting customizable chat styles that change how the assistant talks to you, including a new Sassy personality with humor, sarcasm and censored profanity.

Amazon has introduced a new personality option for its voice assistant. The company has launched an Alexa+ adults-only personality that speaks in a playful and ...

Amazon’s new Alexa.com portal brings the AI-powered Alexa+ assistant to the desktop browser. Amazon is quietly rolling out the last big pillar of its AI-powered Alexa+ vision: the Alexa.com website, ...

Alexa Plus now offers three new personalities to choose from, in addition to the original tone. Brief delivers direct answers, Chill offers a more relaxed response, and Sweet gives you a warmer vibe.