(By Jeffrey Hedquist) When you write your radio commercial from a specific point of view you give it focus. The more specific it is, the more believable the spot can be. That perspective might be of ...

WASHINGTON —Nation’s Restaurant News honored the year’s most creative television and radio commercials with its Restaurant Advertising Awards, presented during the 2008 Multi-Unit Foodservice ...

This is part of a series about how radio organizations are employing tools based in artificial intelligence. Jamie Aplin is founder and CEO of CreativeReady. Founded in 2013, it describes its products ...

The goofy, spoofy radio commercials of Stan Freberg have moved a lot of Chun King Chinese food and Contadina tomato paste (“Eight great tomatoes in that little bitty can?”) into the stomachs of ...

Auditing company Media Monitors has signed an agreement with media database firm VMS to provide breaking radio commercials and airplay data in the top 30 U.S. markets, the companies said Friday. VMS ...

NEW YORK (Reuters) - The radio industry could find itself at the kids' table in the media banquet hall, as new technology threatens the business, advertising executives said this week at the Reuters ...