Are you looking for an efficient and cost-effective way to promote your business? With the right strategy, advertising your small business can be easy. In this blog post, we'll provide you with six ...

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We’ve discussed product, price and place as they pertain to the Four Ps of Marketing. Now let’s talk about the final one: promotion. Promotion aims to inform, persuade, and remind customers to buy ...

Forbes contributors publish independent expert analyses and insights. Mike Kappel is the Founder of Patriot Software, LLC. There isn’t one right way to do marketing. The more I’ve dabbled in marketing ...