This week, Starbucks brewed collaborations with NYFW designers AREA, Collina Strada, Eckhaus Latta, Sergio Hudson and ZANKOV as the brands’ exclusive coffee sponsor. After fueling NYFW designers’ ...
Havas beats full-year 2025 forecast with 3.1% organic growth. From PR Week ...
Edelman has been appointed by a tourism board in Southeast Asia, an account it previously held for nine years, when it guided the board through the COVID-19 pandemic.
As with so much of Lilly’s recent advertising work, Wieden+Kennedy’s specific style and tone help to differentiate its ads from those of other pharma companies.
The ads airing during Super Bowl LX are chock full of celebrities, from A-list movie stars to pop stars to models.Which ...
According to new research from Burson, the workplace has emerged as a critical lever for building reputation capital. This ...
X’s new AI-powered social listening platform BrandRanx monitored brand sentiment before and during the game and crowned Kraft ...
The rules of brand reputation are changing. Meaning today is shaped as much — if not more — by artificial intelligence (AI), algorithms and external audiences as by the brands themselves. While the ...
In moments of political and social upheaval, silence is often mistaken for neutrality. This was on full display last week ...
Teleflora, Fresh Step, Dave & Buster’s, Angry Orchard and others have found unique ways to make February 14 extra special. Some things that might not come to mind when mentioning Valentine’s Day: A ...
Palmer is relocating to London after 20 years at rival WPP.