IN MEDIA GROUP wins MENA rights to Milano Cortina 2026, Los Angeles 2028 and Youth Olympic Games under new IOC deal

The UAE makes history by sending a senior team to the Winter Olympics for the first time at Milan-Cortina 2026, showcasing its determination and investment in winter sports despite geographic challenges.

The 2026 Winter Olympics will see athletes competing from five MENA countries: Morocco, Lebanon, Turkey, Saudi Arabia, and debutants the UAE.

Alex Astridge is set to make history this month as the first male alpine skier to represent the UAE at the Olympic Winter Games Milano Cortina 2026. This milestone is the culmination of a decade-long strategic partnership between Majid Al Futtaim’s Ski Dubai,

The National Olympic Committee (NOC) of the UAE in cooperation with the UAE Winter Sports Federation and Ski Dubai, on Sunday honoured the athletes

A milestone moment unfolded for the UAE at the Winter Olympics, as Alex Astridge officially competed as the nation’s first male alpine skier on the Olympic

There are 206 National Olympic Committees worldwide, which are devised by the IOC and the International Sport Federation. These two organizations are the sole authorities who come together to recognize NOCs for the official Summer and Winter Games.

"Amid pressing international conflicts, the Olympics is one of the most significant geopolitical events of the year."